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Buy Now, Pay LaterCustomer Stories

A leading BNPL provider

Powering global loyalty and international growth by turning customer points into digital gift cards from thousands of brands.

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Leading BNPL Provider

About

Making every payment more rewarding

This leading global Buy Now, Pay Later provider helps consumers spread the cost of purchases through flexible payment options. Its loyalty programme rewards customers for using the service and making payments on time, with points that can be exchanged for digital gift cards from popular retailers.

Challenge:
The provider wanted to increase acquisition, strengthen loyalty and encourage greater adoption of BNPL across new international markets.
Solution:
The provider integrated with Tillo’s API to connect its loyalty programme with more than 4,000 global brands.
Result:
Customers can exchange loyalty points for relevant digital gift cards, supporting engagement and international growth at scale.
BNPL points rewards scheme

Turning loyalty into global growth

To grow in new markets, the provider needed to encourage customers to choose BNPL over more established payment methods. The opportunity was to make its loyalty currency more valuable by offering rewards customers genuinely wanted, while accommodating different brand preferences, currencies and shopping habits across an expanding international audience.

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The Solution

One integration. A world of choice

Through Tillo’s API, the provider connected its loyalty programme to more than 4,000 global brands. Customers can exchange the points earned through BNPL purchases and on-time payments for digital gift cards, turning loyalty currency into relevant and immediately usable rewards.

A branded choice experience allows customers to select from hundreds of gift cards through a single link. Behind the scenes, Tillo provides one consistent solution across multiple markets and currencies, removing the need to manage separate brand relationships, contracts and technical integrations.

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Giving every customer a reward they value

Customers earn loyalty points when they use the BNPL service or make a payment on time. They can then exchange those points through a branded digital journey and select a gift card that reflects where and how they prefer to spend.

Digital rewards are issued immediately, creating a simple and satisfying cash-out experience. Tillo’s platform also supports multiple markets, currencies and automated payment flows behind the scenes, enabling the provider to deliver a consistent loyalty experience as its international footprint grows.

www.tillo.iohubfs2023- WebsiteIndustry PagesBNPLBNPL - loyalty cash out with digital gift cards

Partnership Impact

What the partnership made possible

By connecting the provider’s loyalty programme with Tillo’s API and global brand network, the partnership created a scalable way to increase the value of loyalty points, offer customers greater choice and support growth across international markets.

4,000+ brands

One integration unlocks an extensive and continually expanding reward network.

Hundreds of reward choices

Customers select a preferred digital gift card through one branded link.

Global market support

One consistent solution can be deployed across multiple markets and currencies.

Automated payment flows

Streamlined float top-ups and currency payments reduce operational complexity.

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