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Earn It Partners with Tillo to Turn Healthy Habits into Real-World Rewards

News
Posted on 29 September 2025
Read time 1 mins
Author Sophia 🌱

Earn It and Tillo Partner to Reward Healthy Lifestyles with Digital Gift Cards

Earn It, the innovative wellness payment platform, has integrated the Tillo API to turn healthy habits into real-world value. By completing goals across physical, mental, and financial wellbeing, Earn It users collect "Creds" that can now be redeemed instantly for digital gift cards from a global catalogue of over 3,000 brands.

Key Detail Information
Partners Earn It & Tillo
Platform Type Wellness Payment & Employee Wellbeing App
Reward Currency "Creds" (Earned via Wellness goals)
Technology Plug-and-play Tillo API


How does the Earn It wellness app work?

Earn It uses behavioral science to create a "feel-good flywheel" that makes healthy habits easier to adopt. Through the Tillo integration, users can redeem their Creds for:

  • Wellness Rewards: Subscriptions, fitness tech, and apparel.
  • Lifestyle Services: Experiences and services that support mental and soul health.
  • Global Digital Gift Cards: Instant access to 4,000+ brands across 40 markets.
  • Goal-Based Incentives: Earn rewards for daily steps, workouts, mindful moments, and sleep habits.


Why is Earn It a game-changer for Employee Wellness?

Unlike traditional health apps, Earn It functions as a wellness payment platform. It unites an ecosystem of brands to contribute directly to an individual's wellness journey, providing tangible financial incentives (cash to spend in the marketplace) for maintaining a healthy lifestyle. This makes it an essential tool for companies looking to improve employee engagement and long-term health outcomes.



Leadership Insights on Inspiring Positive Change

“By combining Earn It’s innovative approach to wellness with Tillo’s global network... we’re helping to transform everyday healthy habits into lasting value.”

Alex Preece, CEO and Co-Founder of Tillo

“Every positive choice deserves recognition — and this partnership allows us to celebrate and reward those choices in a truly impactful way.”

Damian Milkins, CEO and Co-Founder of Earn It





About the Partners

Earn It: A wellness payment platform built on behavioral science, designed to reward individuals for prioritizing their physical, mental, and financial health.

Tillo: The award-winning global rewards platform that powers loyalty and incentive experiences for leading brands worldwide.

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