Tillo Partners with Core Rewards to Modernize Enterprise Incentive Programs

Tillo Partners with Core Rewards to Modernize Enterprise Incentive Programs

Tillo, the global gift card and rewards platform, has partnered with Core Rewards, a provider of enterprise incentive and recognition programs, to expand enterprise rewards programs with travel, dining, entertainment and lifestyle eGift card offerings.

Through Tillo’s global gift card API, Core Rewards can now offer participants flexible digital rewards including flights, hotels, cruises, restaurants and activities through a seamless redemption experience.

How does the partnership help modernize enterprise rewards?

Through a single integration with Tillo’s platform, Core Rewards has expanded beyond traditional merchandise incentives into curated travel, dining and entertainment reward options designed to better match participant lifestyles and preferences.

• Expanded Participant Choice: Participants can redeem rewards for travel, dining, entertainment and lifestyle experiences through digital gift cards.
• Curated Reward Experiences: Core Rewards can create themed reward packages centered around popular brands and experiences.
• Seamless Redemption Experience: A simple, branded redemption environment removes operational complexity while improving participant engagement.

Why did Core Rewards partner with Tillo?

Core Rewards wanted to introduce more flexible and experience-led rewards into its enterprise incentive platform without the complexity associated with managing live travel booking systems or building direct brand partnerships. By integrating with Tillo, Core Rewards gained access to globally recognized brands and a scalable infrastructure that supports tailored reward experiences through a single integration.

Already offering more than 70,000 merchandise options through its enterprise platform, Core Rewards partnered with Tillo to complement its existing catalog with travel, dining and lifestyle rewards designed to appeal to a broader range of participant interests.

Leadership Insights on the Future of Enterprise Incentives

“Enterprise incentive and recognition programs play an important role in celebrating the behaviors that matter most to organizations, whether that’s driving sales performance, recognizing safety milestones or strengthening customer loyalty,” said Alex Preece, Co-Founder and CEO of Tillo. “At the same time, today’s participants increasingly expect rewards that feel more personal and relevant to their lifestyles. Through a single integration, Tillo enables partners like Core Rewards to expand participant choice with globally recognized brands and experience-led offerings while maintaining a simple, intuitive redemption experience.”

— Alex Preece, Co-Founder and CEO of Tillo

"Tillo made it simple to bring a best-in-class eGift card experience to our rewards catalog,” said David Pressley, Vice President of Technology at Core Rewards. “We were able to hand-pick popular brands, bundle them into appealing reward options and give our participants the freedom to choose what matters most to them, all through a seamless integration and a beautifully branded redemption site."

— David Pressley, Vice President of Technology at Core Rewards

About the Partners

Core Rewards: Core Rewards is the channel loyalty and performance program partner for enterprises that sell through distributors, dealers, resellers, and other direct or indirect sales forces. The company delivers a fully integrated service including strategy, participant communications, rewards fulfillment and ongoing optimization to help organizations drive engagement, behavior change and sales performance.

Tillo: Tillo makes gift cards, rewards, and incentives simple, efficient and profitable. Through its award-winning API and global gift card network, Tillo connects businesses to 4,000+ global brands across 40 markets and 25 currencies, helping organizations deliver more engaging reward and incentive experiences.