
Tillo Product
Our Product Roadmap
Discover the strategy driving our vision, the roadmap steering our journey, and the groundbreaking content that sets us apart.


Being product-led isn't just a strategy; it's our ethos
Our commitment to innovation ensures that every decision we make aligns with providing unparalleled value to our customers.
The Tillo Platform is a testament to this approach, integrating over 3,000+ global brands with seamless, intuitive solutions that redefine the standards of rewards and incentives.
See what we’re building
Experience the future of Tillo firsthand with our product roadmap.
Team | Now (Delivery) | Next (Discovery) | Later (On Radar) |
---|---|---|---|
💳 Gift & Prepaid Cards |
ChoicePlus based promotionsChoicePlus flexibility to support short-term campaigns and promotions in terms of time-sensitive validity, pricing, etc. |
ChoicePlus theme creationEnable buyers the ability to create their own ChoicePlus themes from our self service hubs. ChoicePlus pre-approvalEstablish a catalogue a pre-approved ChoicePlus available to any buyer for use in specific industry segments. |
Gift card experience improvementsCustomer journey improvements ChoicePlus experience improvementsCustomer journey improvements New prepaid card use casesNew prepaid card verticals |
🏪 StoreFront |
StoreFront Hub launch to buyersLaunch of the new StoreFront Hub to buyers with a view to enabling self service and reducing support calls. Pay-by-Bank incentivesEnticing end-users to use pay-by-bank as their payment method and increase usage. Reduced card processing feesExploring additional ways to reduce card payment processing fees through lower cost payment rails. Points journeysUnlock the valuable Loyalty Points market with the user journeys to spend and earn ‘points’ held with the prospect-tenant. |
Split paymentsUnlock the valuable loyalty points market by enabling consumers to pay with a combination of points and cash Lower payment rail cost (US)Introducing pay-by-bank in the US a new payment method for faster and secure payments, allowing to reduce payment fees. |
Additional self service journeysImprovement and new use case for the self-service tooling that empowers StoreFront customers to manage their site independently. New ways to payOffer consumers the ultimate choice in how to pay including by card, bank, points, etc. New use casesSupport additional redemption use cases including points, cashout, etc. to unlock new consumer segments. New marketsLaunch StoreFront in new geographical markets to support global growth |
🛍️ Buyers & APIs |
Streamlined API buyer activationPhase 2 counterpart to Streamlined API buyer activation | Flows now separated LLM API DocumentationAllow AI tools to access our API documentation Self serve sandboxSandbox as a sales tool - seamless early access for prospects Buyer Hub refresh launch to buyersLaunch of the new Buyer Hub to buyers with a slick look-and-feel and smoother user experience. |
Buyer reportingBusiness performance dashboard, reporting & analytics from the Buyer Hub |
Rapid integration (SDK, AI)Lightning fast integration and onboarding using SDKs, AI agents, etc. Order status webhookAlert buyers when an order is completed, without them having to call the API. |
™️ Brands & Integrations |
Brand integrations & amendsAdding new brands to our catalogue through adding new integrations, amending existing integrations, and supporting brands with our supplier API Promotions margin shareCreate a tool for retaining a percentage of brand-funded promotional budgets Reporting enhancements for AMsEnhancing reporting functionality for our brands team on promotions |
Add to digital walletImplement an add to Apple and Google digital wallet function on Tillo standard template Intelligent wallet promotionsCreate and manage dynamic marketing campaigns and loyalty programs directly within consumer digital wallets |
Promotion enhancementsOngoing promotion enhancements 📄 Supplier API refinementSupporting brands and implementing feedback for the next version of our API specification |
🧩 ShopFront |
Reduced card processing feesIntegrate a new payment provider to unlock lower card processing fees. |
New brand gift card programmesLaunch of new gift card programmes that can leverage our distribution network of buyers. |
Processing as a productOur omnichannel gift card solution that processes transactions and generates reporting data in real-time, growing your sales and providing instant information on programme performance. |
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